Top 40 single reviews

Oops!...I Did It Again
Album: Oops!...I Did It Again
Year: 2000

Britney Spears leads guys on and then abruptly rejects them when they respond in the coquettish "Oops!...I Did It Again."

A cheeky keyboard and the sound of wind blowing starts the single. It leads to a muffled Spears going "yeah, yeah, yeah's" over a prominent drum machine. A guy she flirted with last week has just asked her out for a date. Spears nonchantantly says that she made a mistake. She didn't intend for it go any further than a few compliments and shy smiles. It was meant to be fun. She gets caught up in the moment and can be flighty.

"I think I did it again/I made you believe we're more than just friends/
Oh baby/It might seem like a crush/But it doesn't mean that I'm serious/'Cause to lose all my senses/
That is just so typically me/Oh baby, baby."

In the chorus, she admits that it's intentional. She found another guy who fell for her act and thinks she's a sweet girl. She adds that she's quite a salty girl once you get to know her.

"Oops!...I did it again/I played with your heart, got lost in the game/Oh baby, baby/Oops!...You think I'm in love/That I'm sent from above/I'm not that innocent."

Spears is lonely, which she uses an excuse for her behavior. She hopes to meet a knight in shining armor one day. The only way she can find out is to see if even guys like her at all. She puts the blame on herself, She's the naive person, not them.

"You see my problem is this/I'm dreaming away/Wishing that heroes, they truly exist/I cry, watching the days/Can't you see I'm a fool in so many ways/But to lose all my senses/That is just so typically me/Baby, oh."

The chorus is sung again.

Then Spears "yeah yeah yeah's" fade out to a flittering keyboard.

An illogical spoken bridge follows. A boat conductor yells "all aboard!" Songwriter Max Martin says he has a present for Spears. Spears breathlessly comments that the necklace is beautiful. But she wonders if it's from the bottom of the ocean. Martin answers with an eager yes. Spears baby talks that Rose Dawson, or "old lady" which the character is referred, threw it into the ocean at the end of Titanic. A proud Martin says he dived in and found it for her. Spears coos he didn't have to go through all the effort. However, her tone implies she's glad he did. Now she got something pretty and sparkly to show off to her friends.

"All aboard"/"Britney, before you go, there's something I want you to have"/"Oh, it's beautiful, but wait a minute, isn't this...?"/"Yeah, yes it is"/"But I thought the old lady dropped it into the ocean in the end"/"Well baby, I went down and got it for you"/"Oh, you shouldn't have"

The chorus ends the single.

The single's unintended campiness disguises its flaws. Spears' mean-spiritedness cannot be taken seriously due to the over-the-top production. By using a "fan choir" they are able to cover up her lack of vocal skills by drowning out her at the approriate times.

However, the spoken bridge is beyond reproach. It references Titantic which then, was popular three years ago. By that time, people were over the movie. If it had been witty, the pop culture moment would've been a nifty touch. It's also disconcerting it's Spears' producer (who is likely to be her father's age) who is hitting on her. It's pushing the jailbait angle too far.

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